Order Fleet Vehicle Wraps: Protect Your Investment And Drive Ad Returns

July 24, 2023 customsignhaus

Nowadays, the promotional power of fleet vehicle wraps is no secret. A quick Google search or look through our blog will lead you to dozens of marketing studies highlighting their unmatched visibility, flexibility, and cost effectiveness.

But in our opinion, not enough people know about the protection that promotional fleet vehicle wraps can offer. So that’s what today’s post is all about!

Read on to learn how fleet vehicle wraps can protect your investment while driving ad returns, or call The Custom Sign Haus at (936)-539-4200 to speak directly with an expert tech near you.

The Protective Power Of Fleet Vehicle Wraps: A Bulwark For Your Brand

While protection is not its primary purpose, fleet vehicle wraps are much more durable than car paint, which can chip, scratch, and wear away. In fact, some testers rate fleet vehicle wraps as being almost on par with specialized paint protection (PPR) films and ceramic coatings.

Granted, that might be an overstatement—these are promotional materials first and foremost—but consider this:

● Fleet vehicle wraps protect bodywork from most acts of vandalism. US businesses spend more than $12 billion every year on vandalism clean up, with the average incident costing owners over $3,000, according to the US Small Business Administration. But with fleet vehicle wraps covering your bodywork, you are defended against all but the most destructive acts of vandalism.

In scratch tests, researchers went hard on these wrapped panels, scraping away with keys, screwdrivers, and nails, and “tagging” them with red spray paint:

Their expectations were low, but even after gouging and staining their fleet vehicle wraps to this degree, the underlying bodywork was pristine. There were limitations to their research—in particular, the scratching force could not be measured or standardized, as in vehicle impact tests—but they did show how fleet vehicle wraps hold up against typical acts of vandalism.
● Fleet vehicle wraps protect bodywork from exposure and UV damage. By covering your bodywork, fleet vehicle wraps almost completely eliminate your vehicle’s exposure to UV rays, rain, dust, and other hostile conditions. This keeps your vehicles looking great for longer and helps maintain their resale value.
● Fleet vehicle wraps protect bodywork from minor scratches and fender benders. Fleet vehicle wraps put a small but durable buffer between your bodywork and any scratchy surfaces, be they traffic bollards, branches, or even other vehicles. Order Fleet Vehicle Wraps: Protect Your Investment and Drive Ad Returns

Even after aggressively scraping wrapped bodywork against these traffic bollards, the underlying bodywork looked almost as good as new!

Of course, as mentioned earlier, protection is not a fleet vehicle wrap’s primary purpose, and there are certainly some limitations. For starters, fleet vehicle wraps will not protect your bodywork from major impacts or piercing damage from sharp objects. Furthermore, while they can reduce exposure to the elements, fleet vehicle wraps will not prevent corrosion if you use and store your vehicle improperly.

But still, when you consider these protective benefits alongside their promotional powers, fleet vehicle wraps look even better!